Clothing in Motion

Historisches Museum Frankfurt

Film & Animations Spatial installation Web & digital formats Concepts & Design Interactive installation
The exhibition Clothing in Motion – Women’s Fashion Since 1850 looked at how women's clothing has changed over time and how it has affected their freedom of movement. By showing everyday objects, photos, fashion, and historical information, visitors gained a more detailed look at how women's mobility changed over time and how they dealt with those changes.

Atmospheric wall projections with thematic motifs

Our conceptual approach focused on the content of the exhibition itself. We started with a thorough analysis of the themes and information to be conveyed. Based on this, we developed a bespoke concept that took a number of factors into account.


To bring more vitality to the exhibition spaces, we employed wall projections that provided atmosphere and visual stimuli. Additionally, we developed interactive stations with touchscreens, multimedia content, and playful elements to offer visitors an active and engaging experience.

Media station in the exhibition | © zone4 GmbH

Our goal was to offer a balanced mix of information, entertainment, and visual appeal to ensure a captivating and lasting exhibition experience. By closely collaborating with the exhibition team, we developed customized solutions that made the exhibition a unique experience.

/ Travel reports


/ Impressions

/ Credits


Scenography, architecture: Astrid Michaelis
Exhibition graphics in cooperation with: Elli Durach, Manu Lange
Photos: Horst Ziegenfusz

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