We developed and produced an educational film about blood cancer for DKMS. Based on a thorough analysis of the target audiences and their needs, we created a tailored script that conveyed essential information in a clear and engaging way. The aesthetic implementation focused on a compassionate portrayal to enhance the emotional impact of the film. With narration in four languages, we reached a broad international audience and spread the DKMS message worldwide. We also produced variations of the film for various social media channels to maximise reach.
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Our client-focused approach always took into account the needs of the DKMS and aimed to raise awareness of blood cancer. Through close collaboration and regular consultation, we ensured that the film conveyed the desired messages and resonated emotionally with the target audience. Our educational film made a valuable contribution to educating and informing people about blood cancer, while raising awareness of the important work of DKMS.